BenQ 4K Projectors Capture No.1 Market Share Worldwide in CYQ2 2019

TAIPEI, Taiwan, August 19, 2019–As the world’s No.1 DLP projector brand, BenQ continues to dominate the 4K projector segment in 2019. Carrying on the leading momentum from 2018, BenQ not only achieved worldwide No.1 position with 32.1% market share, but hit a record high 44.3% market share of 4K projector in the Asia Pacific region CYQ2 2019*. Thanks to BenQ’s exclusive CinematicColor™ technology that offers long-lasting accurate color for movie lovers and outstanding product design, the latest 4K home cinema projectors W2700 and W5700 won internationally renowned EISA (Expert Imaging and Sound Association) awards in the 2019/2020 Best Buy Projector (W2700) and Home Theatre Projector (W5700) categories. The awards will be presented at an official ceremony the first day of IFA, Berlin, on 6th September 2019. These achievements cemented BenQ as the top brand in 4K projector segment, and boosted customer preference as well as renowned media recognition for the brand.

“We’re pleased to achieve such accomplishments as No.1 in 4K projector segment again. In addition, winning two EISA awards for 4k home cinema projectors, which are important as they are from a well-respected organization. The winning W2700 and W5700 4K home cinema projectors have been recognized for their true 4K HDR CinematicColor technology in particular, which offers big-screen, cinematic experiences, as envisioned by filmmakers. It’s great to be recognised for products that are pushing the boundaries in home cinema technology.” BenQ said, “We will continue to embrace innovative technologies to release an entire lineup that revolutionizes and popularizes 4K home projectors as an integral part of everyone’s home cinema viewing experience.”

This compact 4K HDR projector brings large screen home entertainment to the living room without compromising on performance or emptying your wallet. Instead, BenQ’s CinePrime W2700 uses the latest DLP chip design for 4K detail and couples it with a bespoke colour wheel and factory calibration to introduce DCI-P3 wide colour capacity to the market for the first time. In short, it ensures images that perfectly capture the creator’s intent. User-friendly features include a 1.3x zoom and 12V trigger for installation flexibility, a powered USB port for firing up a streaming HDMI player, and intuitive on-screen menus giving control over its advanced image adjustments. Combine this with its sharp, colour-rich pictures and punchy integrated stereo sound system, and you have a projector that’s best in class.

Colour accuracy, image detail, HDR playback and install flexibility – BenQ’s W5700 flagship projector is an easy recommendation for a dedicated home theatre. The 11-element all-glass lens is optimised for 4K and delivers crisp, sharp images. Similarly, BenQ’s customised colour wheel and lamp system delivers a remarkable 100% of DCI-P3 colour, making it an ideal match for HDR content. The projector is easy to install in your movie room too, with a large 1.6x zoom creating an expansive throw ratio, and horizontal and vertical lens shift to ensure accurate image alignment. Completing an impressive package is the attention to design – the anti-reflective matte chassis and patterned lens ring to soak up stray light, leaving you focused on nothing but the stunning visuals.