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Marco García

Graphic design / Spain

  • Creator of one of the most prolific design-focused YouTube channels, with over 600,000 subscribers
  • Set up his own studio, Marco Creativo, in 2008

AQCOLOR allows me to work the color of our branding projects with the security and assurance that what we see is what will be printed.

How would you define good design?

Good design is one that solves a communication problem. It's capable of connecting the brand with its audience.

Where do you draw your inspiration from?

I enjoy reading a lot, reviewing design books, and exploring new projects from trending studios. The internet is an infinite library of visual resources.

How do you overcome creative and life slumps?

First of all, we must understand that we won't always be at 100%, and this should not affect us; it's part of the life of a creative. For me, having a creative process helps me to focus on the goal I want to achieve. Even so, when blocks appear, I try to disconnect, go outside, take a walk, or simply do something else. When you least expect it, your brain will ask you to resume the project.

How has design impacted your life? 

Currently, graphic design is everything to me, my work, my passion, my way of facing problems. Since I discovered that being a designer allowed me to offer solutions to problems in a creative, visual, and emotional way, I knew that this was going to be my path.

What Is your advice for someone who aspires to become a designer?

Mainly, put your heart and mind into everything you do. Strategic solutions that know how to connect emotionally are what is most demanded in society. Be curious, read a lot, question everything, and never stop learning.

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