Blue Core light engine with Laser for superb energy efficiency and projection performance LAN display & wireless display support, 80000:1 Ultra High Native Contrast Ratio, 0.6/0.49 short-throw projection New Delhi, June 21, 2012 – BenQ, an internationally renowned provider of digital lifestyle innovations, is leader in Indian Projector market with share of more than 17 % in India according to Futuresource Consulting Q1’2012 report. The brand is global No. 1 in DLP technology which is the preferred choice world over. BenQ is all set to expand its offerings by introducing the LX60ST/ LW61ST. These short-throw education projectors are the first in the world to incorporate BenQ's mercury-free Bluecore light engine to deliver superb energy efficiency, projection performance and instant readiness, saving money and helping the environment at the same time. BenQ in India has strong focus on education segment with commanding 25.41% market share, in addition to No. 1 ranking in SVGA, HD, DLP and 3D segment, BenQ has been pioneer in technological innovations in all spheres. Today with the launch of the LX60ST/ LW61ST BenQ adds another star to its portfolio. "We are more than pleased to announce the launch of our BlueCore education projectors. Our endeavor has always been to provide world class solutions for traditional as well as modern digital classrooms that makes content simpler for students to learn new things with high level of retention” says Rajeev Singh, Country Head & General Manager of BenQ India “BenQ India is leader in the Short Throw projector category with 30.99% market share, by adding Blue Core engine projector we are one big step closer to fulfilling our endeavor of providing the best to education industry” The product is having Apple iPhone/iPad wireless display support for superior connectivity with current generation products. It is designed to bring images to life while keeping the total cost of ownership down, the cutting-edge BlueCore light engine utilizes the unparalleled qualities of a unique laser light source rather than a traditional mercury lamp to achieve up to 90% less light source power consumption as well as: • An average of 20000 hours of reliable brightness in Eco Mode • 80000:1 ultra-high contrast ratio for outstanding images and crisp clear content • Instant on/off capability to save time on projector warm up or cool down • Manual brightness level adjustment to suit different surroundings • A mercury-free light source that is more environmentally friendly and safe BlueCore-driven SmartEco Advanced technology optimizes the performance of the projector light source system to bring impressive brightness, longer lighting life and high energy efficiency to schools: • SmartEco Mode: automatically determines the optimal brightness level by the input source to generate the best image contrast • No Source Detected Mode: automatically lowers the projector brightness to 10% when no display source has been detected for over three minutes • Eco Blank Mode: enables teachers to blank the projector screen when the projector is not in use to redirect students’ focus back on them while lowering the light source power consumption to only 10% The BenQ LX60ST & LW61ST are available for the Indian market from June at a price point of Rs. 145,000 & 150,000 respectively. For further information please visit www.BenQ.co.in