BenQ retains its No.1 position in Indian Projector Market with more than 22% market share
Précèdes its own record and sold more than 50 thousand projectors in 2015 Future source Consulting Report 2015
· BenQ grows from a 19% market share in 2014 to more than 22% in 2015 according to the report while retaining its market leadership position in India
· BenQ, the first brand to sell 50K + projectors in 2015 in a calendar year in India.
NEW DELHI, INDIA, February 15th, 2016: BenQ, an internationally renowned provider of smart and digital lifestyle innovations is once again rated as the No.1 player in the Indian Projector Market with 22.3 % market share as per the report released by world’s top rated specialist research and consulting firm Futuresource Consulting for the year 2015. In 2014, BenQ’s market share was 19%, registering an incremental growth of 13%.
To add to the performance of the brand in the country, BenQ is the first brand that has sold more than 50000 projectors in a calendar year and strengthened its leadership position even more. The earlier record sell out of 44000 was also from BenQ in 2014. Besides being market leader in the projector market, BenQ is the worldwide No 1 DLP projector brand.
Rajeev Singh, Managing Director, BenQ India said, “It gives us immense pleasure to announce that once again BenQ has retained its No.1 position in the Projectors category along with growing the market share to over 22%. This is a result of BenQ’s strong focus on innovation and Research & Development and immense support of our channel partners & key customers who have contributed to the growth of the company in the market. We have achieved distinctively in Education segment conquering 2/3rd of the market in private segment which means in 2015, out of every three private classroom in India, 2 are with BenQ projectors.”
Futuresource Consulting covers market research in areas including Consumer Electronics, Entertainment Content & Delivery, Education Technology, Print & Imaging & Professional Display Technologies is widely acknowledged as one of the industry standards.
n About Futuresource Consulting
Futuresource Consulting is a specialist research and knowledge-based consulting company, providing organisations with insight into consumer electronics, digital imaging, entertainment media, broadcast, storage media, education technology and IT. With a heritage stretching back to the 1980s, the company delivers in-depth analysis and forecasts on a global scale, advising on strategic positioning, market trends, competitive forces and technological developments. www.futuresource-consulting.com
n About BenQ Corporation
Founded on the corporate vision of “Bringing Enjoyment ‘N’ Quality to Life”, BenQ Corporation is a world-leading human technology and solutions provider aiming to elevate and enrich every aspect of consumers’ lives. To realize this vision, the company focuses on the aspects that matter most to people today – lifestyle, business, healthcare and education – with the hope of providing people with the means to live better, increase efficiency, feel healthier and enhance learning. Such means include a delightful broad portfolio of people-driven products and embedded technologies spanning digital projectors, monitors, interactive large-format displays, audio products, cloud consumer products, mobile communications and lifestyle lighting. Because it matters.
n About BenQ Group
The BenQ Group is a $22+ billion powerhouse comprised of nearly 20 independent companies operating in over 30 countries across numerous industries with a combined workforce of over 100,000 employees. Each Group member is a recognized leader in its own field, contributing to the BenQ Group’s vast resources, broad R&D, and distinct strategic strengths. By leveraging each company’s vertical specialization to create true scale across horizontal markets, the BenQ Group controls a highly efficient value chain with the unrivaled ability to deliver critical components and world-class solutions in the following industries: TFT-LCD, green energy, fine chemicals and advanced materials, lighting, IC design, precision components, system integration, branded business, and service. The Group is committed to profitable and sustainable businesses that share its long-standing vision of Bringing Enjoyment ‘N’ Quality to Life.
The BenQ Group companies are: BenQ Corporation, AU Optronics Corporation (world’s top manufacturer of large-size TFT-LCD panels), Qisda Corporation, Darfon Electronics Corporation, BenQ ESCO Corp., BenQ Materials Corp., BenQ Guru Corp., BenQ Medical Center, BenQ Medical Technology Corp., BenQ AB DentCare Corp., Daxin Materials Corp., Dazzo Technology Corp., Darwin Precisions Corp., Lextar Electronics Corp., LILY Medical Corp. and Raydium Semiconductor Corp..
